Costa Ricans often greet one another and bid farewell by saying “PURA VIDA.” But pura vida, which literally translates to “pure life,” is more than a turn of phrase to Costa Ricans—it’s a state of mind. Costa Ricans take every opportunity to live life to the fullest.
The term PURA VIDA has been present in Costa Rican dialect for more than 50 years. Pura Vida has a far more profound meaning to the people of Costa Rica and anyone spending any amount of time in this majestic country.
Where did it came from? The phrase “Pura vida” was used nationwide from 1970, started probably from a movie called Pura vida that came to Costa Rica in 1956. The movie was directed by Gilberto Martinez Solares and “Pura vida” was the expression of eternal optimism used by a comic character, played by the actor Antonio Espino.
Associated with many different English interpretations like “pure life”, “take it easy”, “enjoy life”, “all good”, “purity in life”, “hello”, “goodbye”, “this is life!” and many many more Pura vida means that no matter what your current situation is, life for someone else can always be less fortunate than your own. So start living it “pura vida style”.
With PURA VIDA as their philosophy, it comes as no surprise that Costa Ricans are considered to be some of the happiest people on Earth. The Happy Planet Index uses three criteria—life expectancy, experienced well-being, and Ecological Footprint—to determine the overall happiness levels of 151 countries across the globe. With a score of 64.0, Costa Rica tops this list. Costa Rica rules in the happy planet index!
So, if you want to experience what living a peaceful, simple, uncluttered life with a deep appreciation for nature, family and friends, just visit Costa Rica and experience it yourself! PURA VIDA!
For a great vacation plan relaxation, adventure and great company at TikiVillas Rainforest Lodge. The amazing views, culture, nature and way of life will refresh you! The wonderful weather, vibrant colours and delicious food will complement your decision to spend your vacation in Costa Rica.